Schedule of Events

Nursery Conference Virtual

Times, sessions and speakers are subject to change.

12:00 PM – 12:05 PM
Welcome Remarks
12:05 PM – 12:55 PM
Nursery Efficiency and Labor
Find out from our panel of nursery managers and university researchers how to create production efficiencies and decrease labor costs and improve plant quality. We’ll also hear about automation adoption and how a team of universities is researching automation and how it could shape the future of the nursery industry.
12:55 PM – 1:10 PM
Nursery Efficiency and Labor Group Discussion
1:10 PM – 2:00 PM
The Price is Right
This year the industry has observed that many consumers are willing to pay a premium for certain items, including plants. Does your pricing line up with that trend? How does your pricing affect the supply chain? University experts and representatives from across the supply chain will discuss how to handle pricing now and in the future.
2:00 PM – 2:15 PM
The Price is Right Group Discussion
2:15 PM – 3:05 PM
Dollars and Cents
When it comes to budgets and cost accounting, are you tracking costs properly and creating the most workable budget? Find out from your peers how they successfully handle this critical function in their business.
3:05 PM – 3:20 PM
Dollars and Cents Group Discussion
3:20 PM – 4:10 PM
Session
4:10 PM – 4:25 PM
Group Discussion
4:25 PM – 4:30 PM
Closing Comments
12:00 PM – 12:05 PM
Welcome Remarks
12:05 PM – 12:55 PM
The Sales Web
This year led to an increased interest in B2B e-commerce. Our panel of e-commerce experts and growers who’ve taken the plunge in their own business discuss the basics of getting started, cautionary tales and success stories.
12:55 PM – 1:10 PM
The Sales Web Group Discussion
1:10 PM – 2:00 PM
Marketing the Momentum
The pandemic ushered in a new throng of plant buyers. Now the green industry needs to hang on to as many of those folks as possible. Learn from members of the supply chain how they handled the rush and how they expect to keep the momentum going.
2:00 PM – 2:15 PM
Marketing the Momentum Group Discussion
2:15 PM – 3:05 PM
The Human Element
Company culture is the foundation of any organization, no matter the size or type of business. Learn from other growers how they create a company culture that embraces their most critical asset: their employees. Find out how to foster your own company culture and how it shapes employee recruitment and retainment.
3:05 PM – 3:20 PM
The Human Element Group Discussion
3:20 PM – 4:10 PM
Session
4:10 PM – 4:25 PM
Group Discussion
4:25 PM – 4:30 PM
Closing Comments

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